Chinese brands eye Aussie

2016-06-29



A growing number of Chinese companies are heading Down Under to try their luck in the Australian marketplace. Several Chinese technology, white goods and food companies have descended into the Australian market in recent times. Australian technology commentator Trevor Long said that Chinese technology companies are having a big, but slow effect on the Australian market. Chris Miller from car website behindthewheel.com.au said that Chinese car brands are slowly making an impact on the Australian automotive market. He noted Chinese car brand Great Wall as making some inroads in the commercial car sector. Chinese food is one of the greatest exports to come out of China. In Australia's two largest supermarkets, Woolworths and Coles, an aisle dedicated to Asian groceries can be found in nearly every store. Products from China popular with shoppers include Pearl River Bridge's range of soy sauces and Lao Gan Ma's Hot Chili Oil.


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